Tuesday, 12 July 2011

Music Video Magazine Advert

You can see in our advert a background picture of a holiday place, which fits the theme of the song perfectly. We made sure we quoted the important factors to the song, such as the artist, release date and name of the song. To fit the stereotypical magazine advert we used a review quote from NME to help promote the song and show that people are in favour of the song.

The photo is mainly bright and we use a lot of bright colours to give that holiday feeling to show the happiness and joy of a holiday.

Thursday, 7 July 2011

Our Music Video

For our music video we have re-enacted 'Holiday' by 'Dizzee Rascal', the genre of music is 'Dance/Grime'.

The original music video features Dizzee Rascal, with many extra people with him in a holiday spot where there is a swimming pool. There are a lot more women in the video then men, this could perhaps be to do with the fact that Dizzee wants to give off the image that girls are very attracted to them or show off his popularity to the public.


The video is very stereotypical of a lad's holiday, when men go on holiday they would want to look for women, a good time, good music, drinking and having a laugh... This video has all these elements. Our video is a contrast of this as there are very little amount of women in it and the video is more to do with famous holiday places and being happy. 

Dizzee's video is focused to one location whereas our video is focused on more than one. We wanted to show off many holiday locations because people can relate to them a lot more, whereas Dizzee's video is not really a place in the world you can relate to without being there.


The pink glow in our video represents the feeling you get when you're on holiday (a constant feeling of excitement/happiness) compared to how you would normally feel at home, the first shot with Ali and his umbrella is meant to be an ironic shot of this feeling, due to the rain and gloomy feel to the background, Ali just wishes he could be on holiday as his body language and facial expression shows.